
Content Marketing Manager
118 days left
Apply Now
Content Marketing Manager
118 days left
Apply NowDescription
Content Marketing Manager (Full-Time)
Samsara is looking for a talented and motivated Content Marketing Manager to join our marketing team in Rochester. This junior-level role offers an exciting opportunity to create compelling content that drives brand awareness, engages target audiences, and supports lead-generation efforts. As a key member of the marketing team, you’ll help shape the voice of our brand and play a critical role in sharing our story.
Responsibilities
- Develop and implement a content marketing strategy aligned with business goals.
- Create high-quality, engaging, and SEO-optimized content, including blogs, articles, case studies, social media posts, and newsletters.
- Collaborate with internal teams to ensure consistent messaging across all platforms.
- Conduct market research to identify content opportunities and trends.
- Optimize existing content to improve search rankings and engagement metrics.
- Analyze content performance using tools like Google Analytics and provide insights to improve future strategies.
Requirements
- Four year college education in Showcasing, Correspondences, News-casting, or a connected field.
- 1-2 years of experience in content marketing, copywriting, or a similar role.
- Strong writing, editing, and proofreading skills with a focus on detail and clarity.
- Information on Website design enhancement standards and best practices for content advancement.
- Familiarity with content management systems (e.g., WordPress).
- Basic understanding of analytics tools like Google Analytics or SEMrush.
- Ability to multitask, manage deadlines, and work independently.
Skills & Experience
- Capability in web-based entertainment stages and the board devices (e.g., Hootsuite, Support).
- Experience working in B2B or SaaS industries is a plus.
- Strong organizational and project management skills.
- Creative thinker with a passion for storytelling and marketing.
- Knowledge of email marketing and CRM tools (e.g., HubSpot, Mailchimp).